AppShots Free vs. Pro: 10 Projects, Upload to App Store Connect, and Plans

TL;DR

Free: the complete editor (all frames, layouts, languages, AI translation, fastlane export) with unlimited, unwatermarked exports and up to 10 projects. Pro adds unlimited projects and one-click upload to App Store Connect, as a weekly or yearly subscription or a lifetime purchase.

The problem

Design tools are either free and limited, with a watermark or a time limit, or they charge before you can find out whether they suit you. For something you’ll use a handful of times per app release, a surprise paywall in the middle of an export is the last thing you want.

Free

The editor is complete from day one:

  • Every device frame, layout and panorama
  • All templates, backgrounds and layer tools
  • Every language, AI translation (with your own key), CSV import/export and per-language fonts
  • App Preview import
  • Unlimited PNG and JPEG export, including the fastlane-ready ZIP, with no watermark and no time limit
  • Up to 10 projects

Pro

  • Unlimited projects
  • Upload to App Store Connect: screenshots, App Previews, header and search artwork, with localizations created or matched for you

Pro is sold as a weekly or yearly subscription or a lifetime purchase. It unlocks on the Mac you buy it on and restores on your other Macs with the same Apple ID.

Who needs Pro?

You…Free is enoughPro helps
Ship one or two apps and upload by ZIP/fastlaneYes
Manage more than 10 projectsUnlimited projects
Localise into many languages and want to skip the browserDirect upload
Run a studio with many appsBoth

Hitting the limit

If you’re at 10 projects, nothing breaks. Existing projects stay open, editable and exportable. See where projects are saved if you want to archive old ones.

FAQ

Is anything watermarked? No. Free exports are unlimited and unwatermarked.

What happens at 10 projects? You keep full access to the ones you have. Creating or importing an eleventh asks you to upgrade.

What does Pro add? Unlimited projects and upload to App Store Connect (screenshots, App Previews and store artwork).

Which plans exist? Weekly and yearly subscriptions, and a lifetime purchase.